EDUC 6543 - School Community Relations

How schools and communities relate to one another determines the overall success of the educational program. This course is designed to prepare school administrators to develop communication and outreach strategies geared specifically for their school communities. Course participants will develop and understanding that schools are part of the wider community; develop a public relations plan that will reach and enlist the support of diverse elements within communities; gain support for schools by presenting needs in positive ways; develop communication skills for internal and external audiences; use a variety of media tools; meet crises and solve conflicts with positive outcomes; and involve citizens in an “invitational” way. Each session emphasizes a practical application and use of communication skills for the student’s school community.

Hours:
3