ITAL 3610 - Commercial Italian

This course is an introduction to the economic and business practices of Italy as well as a foundation for interacting with business terminology. Issues covered in this course include: the structure and the organization of a company; good practices during business meetings and interviews in Italy; reading contracts and invoices; an overview of the Italian banking system and the possible forms of payment; analysis of a business plan and marketing strategies; and the effects of the rise of eCommerce and globalization. Students will also reflect upon the meaning and impact of the Made in Italy through the case study of major Italian companies in food, fashion, automotive, sport, and media industry.

Prerequisite/Corequisite:
Prerequisite: ITAL 2002 or placement by the Department of Modern Languages

Hours:
3