MKTG 4810 - Advanced Selling

This course will provide an in-depth study of advanced selling concepts building upon and enhancing student skills and knowledge developed in the professional selling class. Focus is on using a professional, needs-based sales approach to develop, implement, and adjust realistic selling presentations based upon different buyer traits.

Prerequisite/Corequisite:
Prerequisites: MKTG 3720 with a grade of C or higher and Admission to Upper Division

Hours:
3